This is going to be a great webinar today – Wednesday, 3/10, Noon CST!  John Jantsch hosts this flagship webinar in the middle of “Make A Referral Week” – talking about making referrals!

The guests on the hour-long webinar are familiar to many of you:

• Ivan Misner, founder of BNI and author Masters of Networking
• Bob Burg, author of Endless Referrals and the Go-Givers Sell More
• Ben McConnel, author of Creating Customer Evangelists

John hosted a similar webinar last year and I still refer to my notes from that webinar when thinking and training about referral marketing.  These guys are some of the best!

REGISTER FOR FREE

Wednesday, March 10, 2010
12:00 PM – 1:00 PM CST

What business doesn’t love WORD OF MOUTH referrals!  It remains the #1 source for most businesses and probably preferred because it is significantly less expensive than paid advertising.  But it’s not FREE.

Actually, it’s what we call “earned” – if it is “free” the connotation is that you did nothing to get the referral.  But if you give yourself credit for installing a systematic approach to referral marketing, and following through with intentionality, then sit back and say, “thank you for that referral – I earned it!”

Andy Sernovitz, founder of the Word of Mouth Marketing Association (WOMMA) and author of WOM Marketing: How Smart People Get People Talking”, visits with John Jantsch on a recent podcast all about referrals in recognition of “Make A Referral Week” (going on now!)

Have you made your referrals this week?

David Meerman Scott has always been one of my favorite guys to read . . . his book The New Rules of Marketing and PR is my second most recommended book (see my favorite book on small business marketing!) – and I always follow David’s blog (his latest post about AA is classic DMS showcasing major blunders in business marketing) and what he’s teaching us on Twitter.

Today, David is guest posting for John Jantsch at Duct Tape Marketing’s blog – a great article to launch “Make a Referral Week” – a nationwide (or worldwide I suppose) effort to remind all of us that we need to be making more referrals!  Make your referrals today!

Is business slow for you?  Are you still not getting the leads you’re looking for?  Wondering what the solution could be?

Well, have you made a referral lately?

For many businesses, referrals are a source of much of their business.  In some cases, I’ve known businesses who say 100% of their new customers come from referrals!  John Jantsch, founder of Duct Tape Marketing, again leads the nationwide small business economy in reminding us of the power of referrals.  In its second year, “Make A Referral Week” launches next week, but the entire month of March is really all about referrals.  On Twitter, you can tweet your referral each Monday as “Make-A-Referral-Monday” with hashtag “#marm” – this is similiar to the popular “Follow Friday” tag, “#ff”.

I’m off to make mine right now!